How to Use Emotion in Your Marketing Campaigns
July 20, 2017Do you ever question why people are willing to pay hundreds of dollars for shoes that only cost thirty dollars…Moneyball for Design
July 10, 2017One of the more common questions I hear from a venture capitalist is... "How do you control quality when design…Submitting Your First Project to ConceptDrop
June 21, 2017We understand that navigating a new interface can sometimes be tricky. That’s why we've compiled a quick 5-step checklist to…5 Keys to Success in Social Media Marketing
June 14, 2017With over 2.8 billion people active on social media, each platform has become oversaturated with information, making it more critical…10 Best Pieces of Marketing Wisdom From Gary Vaynerchuk
June 6, 2017"The market changes quickly, and if we aren't thinking long term, we get beat. What worked yesterday may not work…Inspiring Women in Tech
March 8, 2017To celebrate International Womens Day, we wanted to highlight 5 inspirational women in the tech world. 1. Ginni Rometty Ginni serves…ConceptDrop Announces $1.1 million Seed Round
May 20, 2016CHICAGO, May 20, 2016 -- ConceptDrop, a Chicago-based startup that connects enterprises with freelancers for design and marketing projects, today announced that it…Are You Using the Right Font?
March 7, 2016Fonts and Branding: As previously discussed in our recent post on the psychology of color, fonts have a significant influence on…Brand Savvy: Why Nike’s Lifetime Contract with Lebron James is Branding Genius
January 29, 2016Last month, Lebron James announced a lifetime deal with Nike—the first of its kind for the most recognizable athletic and…The Nuts & Bolts of Raising Capital
August 31, 2015Beau D'Arcy, President & Co-Founder of fellow 1871 Company, Breakwater Chicago, shares some great ideas for startups looking to raise capital.…