The Evolution of the Meaning of Brand
May 24, 2016Branding. It’s a term today that permeates every industry. We see branding inspiration from Beyonce’s Lemonade, Lebron's contract with Nike, even…Logos that Pop on the Big Screen
February 19, 2016More than one week later, how many of those companies do you still remember from Super Bowl commercials? The Super…Brand Savvy: Why Nike’s Lifetime Contract with Lebron James is Branding Genius
January 29, 2016Last month, Lebron James announced a lifetime deal with Nike—the first of its kind for the most recognizable athletic and…What Is the True Value of Design?
March 5, 2015Several years ago, Motiv Strategies set out to answer a question the design conscious have been seeking for quite some…Interview with Ted Rubin: Social Marketing, ROR, and Building Relationships
December 10, 2014We sought out advice from professionals and influencers who are the best at using design & content for communication. This is…